Global Data is your content library where you can store all the essential details about your business, staff and services. Using Global Data makes it easy to add and change business relevant content throughout your website with a few clicks.
Apart from the convenience of having all your data in one place and fast production time, Global Data also automatically structures and marks up your information, helping search engines identify the type of content you have on your website. Read more about the value of having structured content here.
Global Data for multi-language websites
You have the option to specify Global Data on a per-language basis if you have a multi-language website. The Editor will automatically match Global Data items with the relevant language on your website.
Business information is where you add basic information about your company, such as company name, address, contact information, etc.
Include Business Information on your website
Using business information from Global Data on your website is easy and efficient as the information will change throughout your website once you update it in Global Data. Learn more about how to include Global Data in the Text module here.
The Business information section of Global Data consist of four categories:
- Business category and conversion goal
- Contact information
- Company information
Information included in the Business information section can also determine specific behavior on your website, for example the timezone selected determines whether your business is indicated as being open or closed in the Open now module.
The conversion goal is the desired action that you want a visitor to take on the website, hopefully converting them into becoming a customer. It can be based on the following four types: neutral, email, phone and deal. The specific conversion goal selected will impact the design and layout of your website if it's based on a conversion-driven template. For example, if the goal is set to phone, the header may display a phone number while the goal email will display an email address or a contact form. The specific design is determined by the template used.
In this section you should enter your regular business hours, from Monday to Sunday. The opening hours are displayed in the Opening hours module on your website.
At the bottom of the time picker, you'll find the two options: All day and Closed. Use these options when your business is closed on a particular day or if it's open during the whole day.
Add opening hour intervals
You can add opening hour intervals, for example if you're closed for lunch. To add a new interval, click on the + icon on the right side of the relevant day.
Special opening hours
In the main area of the Editor you will find five different sets of legal fields, each of them with the possibility to add a headline and a body text. Add information on how you collect, use, store, and manage visitor data.
Use standard HTML text formatting in Global Data fields
HTML text formatting can help you to organize larger chunks of text. For example, use <b> </b> around words or sentences you want to appear in bold, and add hyperlinks with this syntax: <a href="URL" target="_blank">Your link text</a> (the target URL will open in a new browser window).
Cover image and Logo
Adding a cover image and logo in Global Data makes it easy to apply them on your website. There are two ways of adding a cover image and logo in Global Data:
- Use existing image from File Library: click on Select from File Library and choose one of your existing images from the File Library.
- Upload a new image: click on Add or drop file to select an image from your computer or drag and drop your image on the outlined area.
Images added here can be included in Gallery modules on your website. Add images to your gallery from the File Library in the Editor or directly from your computer.
Order of the images
The order of your images in the Gallery module will match the order in which you've added them in Global Data - you can't change the order directly in the module. Remember to organize your images in this Global Data section if you want a specific order. Change image order by dragging on an image and moving it to a new position.
To edit an image, click on the arrow next to the image file name and select the option Edit to open the Image Editor. You can now add a filter, resize or apply different effects to your image.
Add an alternative text to the image for improved search engine visibility. Add a caption to include a text below the image thumbnail in the gallery and/or when your visitors click on an individual image on the gallery to enlarge it.
Custom Global Data
Custom Global Data tags allow you to create your own global text content that can be added on your website. You can create as many custom texts as you want. Create new texts by clicking on either Add text or Add text area.
- Text: use this type if you want to add a simple line of text, for example a quote.
- Text area: use this type if you want to add a longer text where you can include line breaks.
Read more about how to include Global Data tags in your website texts here.
Add images and apply them various places on your website using the Image module. When uploading an image, make sure to give it a title to help you find it later on when adding it on your website. The title is for your own reference only - visitors won't see it anywhere.
General actions for structured lists and price lists:
Create a new list: click on the Create new list button to start a new list. Click the list to expand it an be able to add more elements.
Add list element: click on the + Add Element button to create a new list item.
Change item or list order: click on the six vertical dots on the left side of each item/list and drag it to the appropriate position.
In this section, you can add structured lists of for example your products or services. These lists can be displayed in the List module on your website.
Create lists of questions and answers to help visitors acquire knowledge about your products or services. These lists can be displayed in the FAQ list module on your website.
When creating a new FAQ list, you are required to give it a title. The title will not show anywhere on your website but helps you easily identify the specific FAQ list you want to add when using the FAQ list module.
After you have created an FAQ list, you can start adding elements to it. An element consists of one question and one answer.
An FAQ list can contain up to a maximum of 50 question-answer pairs. If you want to add more than 50 questions, you need to split them up into two or more FAQ lists. You can create as many FAQ lists as you wish.
Add price lists to display your products/services with images and prices. These lists can be displayed in the Price list module on your website.
Number and Price
With the price list you have the option to add numbers for each element in the section Number. You also have the option to add a price for your elements. Please note that you have to manually add the currency, e.g. 20€, 15 USD. Instead of adding a price, you can also add a text such as "on sale" or "call for quote".
Links and Downloads
Insert links to relevant websites that you might want your visitors to visit. These links can be displayed in the Link and download module on your website.
Click on the Create new website link button and fill in the relevant link data. Drag on the six vertical dots on the left side of each website to reorder the links.
In this section you can add links to your social media pages. These links can be displayed in the Social media links module on your website.
Click on the Create new social link button and fill in the relevant social link data. Drag on the six vertical dots on the left side of each link to reorder them.
Upload files for visitors to download from the Link and download module on your website.
To create a new download, click on Create and fill in the relevant download data.
Drag on the six vertical dots on the left side of each download to reorder them.
Add videos by pasting their URL. Display the videos in the Video module on your website.
Add a new video by clicking on the Create new video link button. Add a title, URL and description of the video you want to include.
Drag on the six vertical dots on the left side of each video to reorder them.
Accepted video formats
The video formats accepted are the following: MP4, WEBM, OGG, YouTube and Vimeo.
Adding offers in Global Data helps you ensure that you are always displaying your most current offers on your website. These offers can be displayed in the Offers module on your website.
Add a new offer by clicking on the Create new offer button and fill in the relevant offers data.
Drag on the six vertical dots on the left side of each offer to reorder them.
Add customer reviews of your company, including a rating, in this section. These reviews can be displayed in the Reviews module on your website.
Add a new review by clicking on the Create new review button, paste the review text, and fill in the other relevant review data.
Display how a reviewer rated your business on a scale from 1 to 5, where 5 is the highest rating and 1 the lowest.
In this section you can enter contact details for your members of staff. Persons can be displayed in the Digital business card module on your website.
In order to add a new person, click the Create new person button and fill in the relevant person data. You can also add an image and social links. Remember to click Save at the top of the page when you're done.
One person per module
You can create as many persons as you want in Global Data. When you add a Digital business card module to your site, you'll be able to choose which person you want displayed in the module.
In this section you can specify which payment methods you accept in your business. These payment methods can be displayed as icons in the Payment icons module on your website.
In order to add a new payment method, click the Create new payment methodbutton and add the relevant payment data.
Drag on the six vertical dots on the left side of each payment method to reorder them.